
Of all the water on the planet, roughly 97 percent of it is unusable, or difficult to desalinate salt water. This leaves us with about 3 percent of the total as fresh water, more than 98 percent of which is inaccessible due to being located in ice caps, glaciers, and deep groundwater.1 We are left with a little over 1 percent of fresh water that is usable coming from lakes, rivers, and ground ice. As such, fresh water is considered a limited resource simply because, by comparison, there is so little of it, and when consumption outpaces the natural water cycle, the usable amount decreases, affecting the environment and local populace.
So, what is water conservation?
Water conservation is the process of reducing the amount of excess water used for daily activities domestically, commercially, and industrially through the planning and execution of management practices.
Why is it important?
Maintaining a steady, available supply of usable water affects many aspects of daily activities. Restrooms, laundry facilities, kitchens, and other modern amenities rely on water to function. The wanton and excessive use of water damages the environment. Contaminated water can re-enter the ecosystem and the overuse of a water supply can dry out an entire region.

Making a plan for conserving water and reducing use can help prevent long-lasting repercussions. The importance of lessening water use in the United States can be inferred from concerns of state water managers who expect water shortages in 40 states by 2023, according to a 2014 Government Accountability Office study.2 Simply and economically speaking, reducing excessive water use means less money that your business has to pay for water. It just also happens to help the environment.
Water Use in Businesses
Publicly supplied water is “water delivered to users for domestic, commercial, and industrial purposes”3 and makes up approximately 12 percent of fresh water usage in the United States.4 According to the EPA, commercial and industrial businesses account for 17 percent of the use of public water supplies. This includes usage in laundry and cleaning facilities, maintenance of medical equipment, kitchen and restroom use, landscaping, and others. Roughly 40 percent of a company’s water use comes from bathrooms and laundry facilities.5 Water use in these sectors is often required, so taking steps towards reducing this utilization would help in decreasing environmental and economical impact.
Steps to Lessen Water Usage
There are a myriad of ways to reduce our water consumption at home, such as:
- Turning off the faucet while brushing your teeth
- Only washing full loads of laundry
- Updating bathroom fixtures, laundry, and kitchen fixtures
Similarly, implementing a conservative water usage policy within your business can help reduce your company’s footprint.
Help control water usage by:
- Monitoring and metering your business’s water usage
- Updating cooling and restroom fixtures
- Educating and rewarding employees for adhering to a strict water usage plan
Custom Signs offers a wide selection of conservation signage to remind your employees to strive towards lessening your business’ water consumption. Our brass and plastic signs come either engraved or in full color and can be customized to meet your company’s needs. Take the first steps of your company’s journey towards preserving our water supplies by informing your employees with a custom conservation sign from CustomSigns.com.
References
- https://water.usgs.gov/edu/earthhowmuch.html
- https://www.gao.gov/assets/670/663343.pdf
- https://water.usgs.gov/watuse/wups.html
- https://www.epa.gov/watersense/types-facilities
- https://www.epa.gov/watersense/best-management-practices



The perfect ‘canvas’ for promoting artists and local arts festivals, vinyl banners are the perfect artistic avenue for drawing attention to arts, crafts, and other one-of-a-kind handmade goods made by talented artisans from near and far.
Whether you’re a brand new corner café or coffee shop or a local hardware store that’s been in the community for generations, vinyl banners are a professional, polished way to advertise to everyone passing by, inviting them to stop in and see what’s new!
What better way to promote your local running event – from 5k’s to marathons and everything in between – than with custom banners? Flying high above the crowds, banners will easily show runners where to find registration, pick up running packets, and, most importantly, cross those start and finish lines with ease!


Proposition 65 mandates that all manufacturers and businesses that make or sell products in California warn consumers about significant levels of harmful chemicals found in the products they purchase, in homes or workplaces, or that are released into the environment. Equipped with this information, Californians are equipped to make well informed, educated decisions about lessening, or eliminating, toxic chemical exposure.
While a Proposition 65 warning highlights specific chemicals that expose consumers to cancer causing or reproductive toxins that exceed defined threshold levels, it is not a regulatory decision that determines whether a product is safe or unsafe for use or consumption. This decision is left solely for the consumer to weigh the risks and rewards of exposure to a given chemical.
Proposition 65 has been successful in providing useful exposure information to Californians that may not have been otherwise controlled through state or federal laws. Proposition 65 also has raised public awareness of the negative effects from exposure to specific chemicals. Manufacturers have taken note and have removed many of the listed chemicals from their products. In addition, California has experienced a considerable reduction of chemical air emissions since Proposition 65 became law.

















The universal SAFETY ALERT SYMBOL is a yellow triangle, outlined in black, containing an exclamation point. This symbol is only used on caution, warning, and danger signs, labels, or tags.












